Top 11 Cool Delhi Startups You Should Know About in 2026

Entrepreneurs across India are building amazing startups, but hey! Did you know that Delhi is home to some of the coolest startup companies that are changing the way we live, work, and do business?

People often ask me this question, especially marketing heads and business owners I work with. And honestly? Most people don’t even realize how big Delhi’s startup scene is!

Everyone talks about startups in Bangalore and Mumbai, but what about the ones in Delhi-NCR, places like Gurugram (Gurgaon), Faridabad, Noida, Ghaziabad, and more? Most people even assume startups here are just copycats. But that couldn’t be further from the truth. Even Faridabad is quietly building original, problem-solving startups that are making a real impact.

Delhi-based startups have quietly grown into India’s second-largest startup hub, with over 15,000 DPIIT-registered startups. I’m sure some of you are surprised by that number!

Even the 12 unicorns of India (that means billion-dollar startups) are from this region and together are worth around $36.3 billion. (Source – Mint)

That’s so huge, you could literally buy 1,210 ultra-exclusive Rolls-Royce La Rose Noire Droptails with that amount!

That’s not a small thing, my friend!

But here’s the problem, many business owners and marketers don’t know which Delhi startups really stand out.

Which ones are solving real problems?

Which founders are building something new and smart?

I’ve been following Delhi’s startup world for years (since my college days), and trust me, some of these companies will amaze you with how they do business and marketing. If you’re looking for support, there are some amazing SEO agencies in South Delhi that specialize in helping startups scale quickly, and many of the top entrepreneurs in Delhi partner with them.

So, are you ready to see the Delhi startups that are making big moves in 2026?

Let’s get started!

11 top Delhi startups I’m totally a fan of (and you’ll love them too!)

I’m super excited to share my top 11 Delhi startups that I genuinely love, the ones that are solving real problems, thinking differently, and making waves in 2026. 

These aren’t just fast-growing companies, they’re full of smart founders, bold ideas, and fresh approaches that make you stop and say, “Wow, someone actually built that!”

From tech and mobility to fintech and B2B solutions, Delhi-NCR is quietly shaping the future of startups in India. Many of these startups partner with trusted SEO agencies in Delhi to boost their visibility and reach the right audience, organically, something every growing business should consider.

ZeroAdo – The Digital Growth Accelerator™ for modern businesses

Hey, I am starting with my favourite one — ZeroAdo. And yes, full disclosure, I’m part of this startup company in Delhi NCR myself. But that’s exactly why I can tell you it’s one of the coolest ones out there. And after going through my words about ZeroAdo I bet you’ll feel the same way too. Let’s go on.

Founded: 2022

Founder: Vishnu Goyal

What we do: Full-service SEO and marketing for B2B and SaaS startups and SMBs

Why we’re cool: Our Swift Digital Growth™ system has helped clients grow traffic by 68X and revenue by 4X

If there’s one Delhi NCR startup that truly deserves the spotlight, it’s ZeroAdo, a fast-moving digital growth agency that’s changing how businesses grow online.

Founded by Vishnu Goyal, a CA-turned-entrepreneur, ZeroAdo was built on a simple idea: “Be your client’s always-on digital department.”

Instead of just running ads or search engine optimization, we actually work as an extension of your business, driving real performance.

Based in Faridabad, we help startups and SMBs across India and abroad grow faster through AI-led SEO, content marketing, paid ads, CRO, automation, and full digital strategy.

In just a few years, we’ve worked with 45+ (and counting) businesses across 12+ countries i.e. from India and Singapore to the US and Germany.

What really makes us stand out is our focus on B2B and SaaS SEO.

We don’t just chase rankings, we build SEO systems that bring demo signups, leads, and recurring revenue.

Our mix of AI SEO and Generative Engine Optimization (GEO) even helps brands get discovered on modern AI platforms like ChatGPT, Perplexity, and Google AI Mode.

We also understand that startups grow at their own pace, so we don’t lock anyone into rigid contracts or long-term retainers and our services scale as your business grows.

P.S. We believe once you start working with us, you’ll want to stay, not because you have to, but because you’ll see real growth. That’s the confidence we carry in everything we do at ZeroAdo.

💡 Marketing insight: We call ourselves a “Digital Growth Accelerator™” and co-founder of your business, not just another marketing agency.

That positioning has helped us attract clients across India, Europe, and the US in just a few years.

Simply put, we’re the go-to digital partner for B2B and SaaS brands that want measurable growth, not just pretty reports.

BluSmart – Making electric mobility actually work

Founded: 2018

Founders: Punit Goyal, Puneet Jaggi, and Anmol Singh Jaggi

What they do: All-electric ride-hailing service

Why they’re cool: 8,500+ electric vehicles, 5,800+ charging stations, zero surge pricing

BluSmart isn’t just another ride-hailing app, they solved something that Ola and Uber couldn’t: making electric vehicles work at scale in Indian cities.

Here are what impressed me the most about BluSmart:

• Zero ride cancellations: Because BluSmart directly employed its drivers, trips weren’t cancelled at the last minute, giving riders rare peace of mind.
• No surge pricing: Fixed, transparent pricing removed frustrating price spikes during peak hours or bad weather.
• Eco-friendly rides: A fully electric fleet that even showed carbon emissions saved on every trip.
• Premium and consistent experience: Professionally employed drivers and company-owned vehicles meant clean, safe, and comfortable rides every time.
• High safety standards: GPS tracking, panic buttons, and extra care for passenger safety.
• Driver benefits: Fixed salaries, no vehicle costs, and strategically located charging hubs for maximum efficiency.

Their approach was smart: while other companies fought price wars, BluSmart focused on building infrastructure first, creating charging superhubs where 5,000 cars could charge at once. 

Their tagline? “On-Demand. All Electric. Intelligent.” is simple, clear, and effective. This strategy got them on LinkedIn’s Top Startups list for two years in a row.

Business lesson: An infrastructure-first approach beats feature-first every time.

💔 Sadly, BluSmart shut down in April 2026 after allegations of financial misconduct against its founders. Their EV ride-hailing operations stopped, leaving drivers and customers affected.

Even with the unfortunate ending, BluSmart remains one of the most impressive Delhi startups I’ve followed, their innovative model and clear USPs showed how much potential electric mobility has in India.

Battery Smart – Solving EV’s biggest problem

Founded: 2019

Founders: Pulkit Khurana and Siddharth Sikka

What they do: Battery swapping stations for electric vehicles

Funding: $139+ million raised

If you’ve ever worried about EV range anxiety or long charging times, Battery Smart has a genius solution: swap your battery in just 2 minutes.

Here’s what impressed me about them:

• Reduced upfront cost: Drivers don’t have to buy the battery, they pay only for the energy they use, making EVs more affordable.
• Minimal downtime: Swapping a battery is as fast as refueling a petrol bike, so drivers can spend more time on the road.
• Dense and accessible network: Stations across 30+ cities, including tie-ups with businesses and garages, mean no more range anxiety.
• Increased driver earnings: Faster swaps and lower maintenance costs mean higher income for fleet operators.
• Standardized and smart batteries: Interoperable packs with IoT-based Battery Management Systems ensure safety and reliability.
• Partner-friendly model: Local entrepreneurs can host stations with minimal risk, helping the network grow fast.
• Promotes EV adoption: Their system removes major barriers, helping last-mile delivery fleets and riders switch to electric.

Battery Smart’s infrastructure-first approach isn’t just smart, it works. Their network handles 80,000 swaps daily, and FY25 revenue jumped 52% to Rs 249 crore. They’ve even partnered with Lilypad to sell battery-less two-wheelers in Delhi NCR, making EVs even easier to own.

💡 Marketing insight: They positioned themselves as the solution to EV adoption barriers, not just another EV company. That smart positioning helped them raise millions and grow India’s largest battery swapping network.

Simply put, Battery Smart isn’t just solving a problem, they’re making EVs practical, profitable, and accessible for millions of drivers.

Related: 9 Best Marketing Agencies for Startups in India in 2025

Zomato – The OG food tech disruptor

Founded: 2008

Founders: Deepinder Goyal and Pankaj Chaddah

What they do: Food delivery and restaurant aggregator

Why they matter: India’s first unicorn in food tech to go public

Everyone knows Zomato, I’m sure you’ve even ordered from them, but what makes them truly special is how they built an entire ecosystem, not just a food delivery app.

Deepinder Goyal (IIT Delhi alumni) didn’t stop at restaurant discovery or reviews, he created a complete platform with delivery, payments, groceries, and even social impact initiatives like Feeding India, which delivers over 150,000 nutritious meals daily and supported millions during the COVID crisis.

Here’s what impressed me the most:

• Personality-driven marketing: Remember their quirky social media posts or app notifications? That’s not luck, it’s strategic brand building that makes Zomato feel like a foodie friend, not a corporate platform.
• Ecosystem thinking: Instead of focusing on one product, they connected restaurants, delivery partners, and customers into one seamless experience.
• Purpose-driven impact: From Feeding India’s meal distribution to oxygen concentrators during COVID, they use their platform for real-world impact, not just profit.
• Tech-first mindset: Even as a food delivery company, Zomato presents itself as a technology and information platform, constantly innovating in last-mile delivery, sustainability, and gig economy opportunities.

💡 Marketing insight: Build an ecosystem, not just a product. And let your brand’s personality shine, people connect with humans, not corporate speak.

At a personal level, I truly get inspired by Deepinder Goyal every day almost, not just for his entrepreneurial vision, but also because he’s hands-on. Sometimes he even delivers food himself, often alongside his wife, Gia Goyal, showing how leadership can be humble, relatable, and human.

Simply put, Zomato isn’t just disrupting food delivery, they’re redefining how technology, purpose, and marketing can work together to create a brand people love.

Paytm – From digital payments to financial services

Founded: 2010

Founder: Vijay Shekhar Sharma

What they do: Digital payments and financial services

Why they’re legendary: Helped India go cashless during demonetization

I still remember the first time I used Paytm back in school, I opened a savings account using my school ID and booked movie tickets on the app. That’s when I realized how digital payments were about to change our lives.

Vijay Shekhar Sharma from Aligarh built Paytm at a time when most Indians didn’t trust online banking. And then demonetization hit, the perfect timing when Paytm downloads shot up 200%. 

But here’s the real genius: while others focused only on urban markets, Paytm went deep into small towns and rural India, making digital payments accessible to everyone.

Here’s what impressed me the most in 2026:

• Single app for everything: Paytm is no longer just a payments app, it’s a super app. You can book travel, pay bills, invest in gold or mutual funds, and even access postpaid credit, all in one place.
• Convenient postpaid credit: With their bank-led credit line on UPI, users can buy now and pay later, interest-free for 30 days, a game-changer for everyday users.
• Enhanced UPI features: Personalized UPI IDs, spending analytics, and balance tracking across accounts.
• Merchant-first solutions: From QR codes to AI-driven insights, Soundbox devices, and business loans, Paytm helps merchants grow their business, not just accept payments.
• Trusted brand equity: Despite ups and downs, regulatory challenges, and a volatile IPO, Paytm has remained India’s most recognized fintech brand, trusted by millions.

💡 Marketing insight: Make technology feel simple, safe, and relatable. The “Paytm Karo” ads didn’t just catch attention, they educated an entire generation about digital payments.

Personally, I’ve been inspired by Vijay Shekhar Sharma’s vision and timing. His focus on accessibility, trust, and ecosystem-building shows that fintech isn’t just about transactions, it’s about changing how a country transacts, grows, and lives digitally.

Even with ups and downs, including the IPO and market challenges, Paytm continues to innovate, expanding services for consumers and merchants alike.

GlobalBees – The D2C brand aggregator

Founded: 2021

Founders: Nitin Agarwal and Supam Maheshwari

What they do: Acquire and scale D2C brands

Achievement: Reached unicorn status in just 8 months

GlobalBees has a fascinating business model, they acquire successful D2C brands and scale them using tech, AI, and operational expertise. Think of them as the Berkshire Hathaway of Indian D2C brands, but supercharged with modern tech and marketing.

Here’s what impressed me:

• Integration with FirstCry: GlobalBees gives acquired brands instant access to FirstCry’s (parent company) huge customer base and retail network, making it easier to go omnichannel.
• AI-driven growth: They use data from marketplaces like Amazon, Flipkart, and Nykaa to make real-time, data-backed decisions on pricing, inventory, and marketing.
• Brand revitalization: GlobalBees doesn’t just acquire brands, they rebrand, reposition, and optimize them for broader audiences with fresh visuals, storytelling, and marketplace strategy.
• Focused portfolio: They’ve built over 25 D2C brands across categories like home, beauty, fashion, fitness, and wellness, targeting growth areas and reducing risk.

💡 Marketing insight: GlobalBees shows that smart operational integration + data-driven marketing = scalable D2C success. They’re not just investors, they become a true growth engine for the brands they acquire. 

Their LinkedIn tagline clears it more 👉 “Partnering with Entrepreneurs to Build Brands of Tomorrow”

Personally, I love GlobalBees because they’re doing for D2C what we do at ZeroAdo for B2B and SaaS brands, helping companies grow, scale, and reach new audiences with the right mix of strategy, tech, and marketing.

Spinny – Bringing trust to India’s used car market

Founded: 2015
Founders: Niraj Singh, Ramanshu Mahaur, Mohit Gupta, and Ganesh Pawar
What they do: Full-stack used car retailing platform
Valuation: $1.7–1.8 billion

Spinny was born from a simple frustration: buying a used car in India was a nightmare full of shady dealers, hidden faults, zero trust. Niraj Singh and his co-founders decided to fix that in 2015, and the results speak for themselves.

Here’s what impressed me: Spinny doesn’t just list cars. They control the entire customer experience with:

• 200-point quality inspections
• 1-year warranty on every car
• 5-day money-back guarantee
• Transparent, fixed pricing

Their approach works. Spinny closed a $170 million funding round in 2026, with revenue growing 25% to Rs 4,657 crore and trimming losses by 28%. (Source: Economic Times)

💡 Marketing insight: Trust beats convenience every time, especially for high-value purchases. Spinny proves that a full-stack, reliable approach can disrupt a messy market.

My personal experience: I came to know Spinny while looking for a car for my family. Even though I didn’t buy from them (I got a better deal locally), the experience was amazing. Their executives still call my brother to check if he’s ready to buy, and yes, I gave his number intentionally! 😅 It’s the kind of follow-through and care that builds lifelong trust.

LAT Aerospace – Building India’s aviation dreams

Founded: January 2026

Founders: Surobhi Das (former Zomato COO)

Strategic Investor: Deepinder Goyal (Zomato founder – $20 million investment)

What they do: STOL aircraft and indigenous gas turbine engine development

Funding: $50 million seed round

After feeding India with Zomato, Deepinder Goyal now wants to fly India.

LAT Aerospace is his bold new bet, and it’s easily one of the most ambitious startups of 2026. The idea? To create “buses in the sky” with 24-seater STOL (short take-off and landing) aircraft connecting Tier-2 and Tier-3 cities at the cost and convenience of a road trip.

And they’re not just assembling planes from imported parts. LAT Aerospace is building everything from scratch, including India’s first indigenous gas turbine engines, developed entirely at their R&D centre in Bengaluru.

Why does this matter?

India has over 450+ airstrips, but only about 150 see commercial flights. That means two-thirds of our air network sits unused, while millions in smaller towns spend hours (or even days) traveling by road or rail. LAT wants to change that.

Their compact “air-stops” can be set up on small plots of land, no massive airports or long security lines. You literally walk in and fly.

What I love about LAT Aerospace

• Vision with purpose: Deepinder and his team aren’t chasing trends, they’re solving a problem that affects real people outside metros.
• Self-reliant tech: Building indigenous gas turbines isn’t just cool, it’s a national milestone in aerospace self-dependence.
• Affordable regional flying: Imagine Patna to Ranchi, or Indore to Nagpur, under an hour, and under ₹2,000. That’s the dream they’re working toward.
• Bold execution: While others wait for infrastructure, LAT is building it, from aircraft to air-stops.

💡 Business lesson: Sometimes to truly solve a big problem, you can’t just build a product, you have to build the entire ecosystem around it. That’s what Deepinder did with Zomato, and that’s what he’s doing again, this time, in the skies.

Nirmalaya – From temple waste to premium wellness

Founded: 2020 (rebranded from Recycle Aastha Nature)

Founders: Bharat Bansal, Surbhi Bansal, Rajeev Bansal

What they do: Eco-conscious aroma brand making incense from recycled temple flowers

Why they’re inspiring: Processing 40+ tonnes of flowers monthly

This is one of those startups that makes you think, “Why didn’t I think of this?”

The idea sparked when Rajeev Bansal visited Shirdi temple and saw thousands of flowers going to waste. Bharat and Surbhi, both CAs turned entrepreneurs with a passion for fragrances and brand building, teamed up to create Nirmalaya.

Here’s the genius: they collect flowers from 300+ temples in Delhi every month and recycle them into premium incense sticks, cones, and essential oils, all charcoal-free. Their 30,000 sqft factory in Mandoli employs predominantly women from underprivileged backgrounds, combining sustainability with social impact.

💡 Marketing lesson: They positioned themselves as “Waste to Wellness”, riding the Shark Tank fame to scale operations, all without traditional funding.

Business insight: Sometimes the most sustainable businesses succeed by solving environmental problems while creating premium products.

What impressed me: The idea of turning discarded flowers into eco-luxury wellness products, while empowering women artisans and promoting a circular economy, is simply brilliant. Watching them on Shark Tank, I couldn’t help but admire their entrepreneurial spirit.

Wishlink – Creator commerce platform

Founded: 2022

Founders: Divyansh Ameta, Shaurya Gupta and Chandan Yadav

What they do: Help brands collaborate with creators for sales

Why they’re relevant: Working with 15,000+ creators and 250+ brands

The 3G and 4G internet revolution has fueled the creator economy massively, and Wishlink is capitalizing on this shift perfectly. For anyone watching the future of e-commerce and social media marketing, this is one startup to keep your eyes on.

Wishlink operates right at the intersection of e-commerce and social media, exactly where the future of marketing is heading.

They make it easy for creators to collaborate with brands, track engagement, and monetize content. In the age of influencer marketing, this infrastructure is pure gold.

Here’s what impressed me about Wishlink:

• Automated engagement: Their Wishlink Engage tool automatically sends product links to followers in response to comments on posts and stories, saving creators hours of manual work and creating a seamless shopping experience.
• Personalized, multi-brand storefront: Creators can showcase collections from 250+ brands, including Amazon, Myntra, and Nykaa, allowing them to monetize all their content, not just single-brand collaborations.
• Zero-cost product sourcing: Trusted creators can get products from brands at no cost, making it easier to produce authentic, high-quality content.
• Transparent analytics dashboard: Creators can track engagement, clicks, and earnings to understand their audience and optimize their content.
• AI-powered brand matchmaking: Brands can find the perfect creators for campaigns, ensuring better alignment and results.
• Outcome-based pricing for brands: Instead of paying for impressions, brands pay based on actual outcomes like sales, giving them clear ROI.

💡 Marketing insight: Wishlink isn’t just facilitating influencer marketing, they’re building the infrastructure for creator commerce. By combining automation, personalized storefronts, and AI-driven insights, they make creator-brand collaborations smarter, faster, and more profitable.

Shiprocket – E-commerce logistics simplified

Founded: 2017

Founder: Saahil Goel

What they do: End-to-end logistics solutions for e-commerce

Achievement: Became a unicorn in August 2022 with a $1.3 billion valuation

Shiprocket fixed a huge problem for small online sellers and D2C brands regarding how to ship products quickly, cheaply, and reliably.

Before Shiprocket, small e-commerce businesses had to pay high delivery charges or depend on big courier companies that didn’t prioritize them. Shiprocket changed the game by giving every seller access to enterprise-level logistics, no matter how small their business was.

That move alone helped thousands of Indian brands grow faster online.

What I love about Shiprocket:

• All-in-one platform: Shiprocket isn’t just a shipping company, it’s a complete e-commerce enablement platform. From shipping and warehousing to marketing and payments, everything happens in one place.
• Smart AI tools: Their AI-powered system recommends the best courier for every shipment, helping sellers save money and deliver faster. It even reduces failed deliveries using smart communication with buyers.
  Better customer experience: Sellers can create branded tracking pages and send real-time updates on WhatsApp, SMS, or email, thus turning a boring delivery message into a branded experience.
• Faster payments: Shiprocket’s Early COD remittance helps small sellers get their cash faster, which means better cash flow and less stress.
• Fulfillment & hyperlocal delivery: They also manage warehouses across cities, helping brands store their products closer to customers and deliver same-day or next-day.

💡 Marketing insight: Shiprocket didn’t just sell logistics, they sold freedom to small sellers. By turning complex delivery operations into a one-click process, they empowered thousands of entrepreneurs to focus on what truly matters, building their brand.

What makes these Delhi startups special?

After studying these startup companies closely, here’s what I noticed:

They build the base before the buzz

Startups like BluSmart, Battery Smart, LAT Aerospace, and Spinny focused on building strong infrastructure like charging networks, R&D setups, and logistics systems before scaling up. That’s the opposite of the usual “launch first, fix later” trend.

They solve real problems, not just trendy ones

Each of these startups tackles everyday pain points, from EV charging to temple waste to regional air connectivity. They’re solving problems that actually matter to people.

They think in ecosystems, not features

Instead of offering just one tool or service, these companies build entire connected ecosystems. Paytm built financial rails, and Zomato built a complete food ecosystem.

They create new categories, not just competitors

None of them tried to be “a better version” of someone else. They introduced new ways of doing business and became category creators and industry disruptors.

They care about impact, not just income

From Nirmalaya’s sustainable mission to LAT Aerospace’s indigenous innovation, these startups are thinking long-term and building solutions that help both people and the planet.

What this means for your business

Here’s what you can learn from these Delhi’s startup success stories:

For marketing heads

Look at how these companies positioned themselves. They didn’t just talk about features, they communicated clear, emotionally resonant value propositions that connected with their target audience.

For business owners

Notice how these startups think in terms of infrastructure and ecosystems, not just individual products. Ask yourself: 

Can your business create a similar foundation that supports long-term growth instead of short-term wins?

For startup founders

Delhi startups prove you don’t have to be in Bangalore to build a billion-dollar company. The real secret? Solve genuine problems with a sustainable business model that stands the test of time. Once your foundation is strong, investing in digital visibility becomes the next logical step.

That’s when partnering with the right SEO agencies for startups can help you reach new markets, or you can work with the top digital marketing companies in Delhi to combine SEO, paid channels and conversion optimization for faster scale.

The Delhi startup ecosystem today is mature, well-funded, and deeply innovative.

These 11 companies are just the beginning, a glimpse into what’s coming next.

What excites me most? Seeing more startups like Battery Smart, Nirmalaya, and LAT Aerospace build sustainable, profitable businesses that actually make a difference, not just chase growth for the sake of it.

Which of these Delhi startups impressed you the most? Have you used any of their services?

And if you’re building a startup or scaling a business, which of these approaches resonates with your strategy? I’d love to hear your thoughts, feel free to connect or message me on LinkedIn.

P.S. If you’re looking for help with marketing your startup or scaling your business, you know where to find me. Let’s build something amazing together. 👇

Book a free discovery meeting and let’s talk.